Who Else Wants Amnesia?

Hi there.  The name’s Robroy.  You don’t know me, but – can I ask a personal question?  It’s about your medical history.

Have you ever had amnesia?

No?  Me neither.  In fact, I have never even met someone who had it.  And yet, rare as it is in real life, amnesia must be one of the most commonly dramatized illnesses in all of Hollywood.

Goldie Hawn lost her memory in Overboard.  Mickey Rourke lost his memory in Angel Heart.  So did Keanu Reeves in Johnny Mnemonic.  And Jim Carrey in … what was that one called … Spotless in Seattle?

Wouldn’t it be great if we had amnesia?  If more companies caught a little case of it?  Think of the benefits.  We could wipe out all of our old excuses.  Starting with the software and technology that runs and grows our business.  You’d take one look at our server racks and say, “Why are we hosting our stuff on company hardware, instead of in the cloud?”

You’d be absolutely right.  With cloud computing, we could get more computer power, instantly, on demand, at a fraction of the cost.

And nobody could say, “Because that’s the way we’ve always done it!”  Because we wouldn’t know that.  We’d have amnesia.

Right?  That Hitchcock classic, Spellbound.  Gregory Peck.  Let’s list some more in the comments below.  Who else had amnesia?

Rob Macdonald, Partner & Senior Consultant, EntreQuest.

Read more Robroy at www.robroysblog.com